Hannaford has plenty on tap for Kidz Expo

Hannaford Supermarkets is proud to return as the title sponsor of the seventh annual Hannaford Kidz Expo at the Empire State Plaza on Saturday, March 3 from 10 a.m. to 5 p.m. Hannaford and the New York State Office of General Services are busy planning an exciting day of entertainment and education for both children and parents, including theatre and musical performances, arts and crafts, and hands-on activities.

The Hannaford Kidz Expo is one of many events which underscore Hannaford’s commitment to supporting local youth.

As soon as the snow melts away, Hannaford will help underwrite the cost of Little League baseball programs through its annual “Pitch for Kids” campaign. Hannaford’s support will subsidize entry fees and provide equipment for children in need between the ages of 5-12 who might otherwise be unable to participate in youth softball and baseball due to financial hardship. Since beginning the Pitch for Kids initiative in 2007, Hannaford has contributed $163,000 to local Little League programs in New York.

Hannaford will encourage healthy lifestyles with the introduction of its new “Veggie of the Month”, which promotes the increased consumption of fruits and vegetables for children. Each month, Hannaford stores throughout the Capital Region will feature a seasonal vegetable along with simple, kid-approved recipes developed by a Certified Health Coach to incorporate the vegetable into at-home meals. Kids will also be encouraged to keep track of how many fruits and vegetables they eat each day with the help of a special “Gimme 5” Veggie Tracker, which allows children to easily record the type and quantity of produce consumed on a daily basis. The “Gimme 5” Veggie Trackers are available at the “Veggie of the Month” display in the produce section of all participating stores throughout the Capital Region.

Hannaford will continue its commitment to providing healthy, delicious and affordable options for families with the introduction of its new Fresh Meals in Minutes program. Fresh Meals in Minutes allows shoppers to access all the elements of a delicious meal in one location within the supermarket and plan dinner on short notice. Each part of a ready-to-cook, fresh meal – a protein, starch, vegetable and sauce – is individually packaged and located with other Fresh Meals in Minutes items in the Hannaford meat case. Several kinds of ready-to-cook foods are available in each category, making it easy for customers to plan and customize meals to suit their individual tastes. Each meal can be prepared in 10 to 20 minutes and will feed two to three people, offering restaurant-sized portions. Meals involving all four components can be purchased for as little as $10 and individual elements are also available for purchase separately. Additionally, the meals meet Hannaford’s nutrition standards, with about three quarters of the program elements currently earn one or more stars, identifying them as particularly healthy under the Guiding Stars nutrition guidance system.

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